Haruna Innovation Center

Haruna Innovation Center 

Naomi Sato Architects

Haruna Innovation Center
Southside bird view. Image © Kazumi Ogata

PHOTOGRAPHS
Kazumi Ogata

AREA
1497 M²

YEAR
2024

LOCATION
Japan

CATEGORY
Office Buildings, Commercial Architecture

Haruna Innovation Center
North Garden and Entrance porch. Image © Kazumi Ogata

Text description provided by architect.

A project for an innovation center as the central hub for product planning and development for Haruna Beverage, whose head office and factory are located at the foot of Mt.

Haruna in Gunma Prefecture. Before designing the building, three areas were conceived for this facility, to stimulate communication both inside and outside the company and to promptly produce beverages with a new perspective.

Haruna Innovation Center
West parking and Entrance porch. Image © Kazumi Ogata
Haruna Innovation Center
North Parking and access steps. Image © Kazumi Ogata

"To Think = Office Area": A space with a free address working place emphasizes communication and co-creation "To create = Innovation Area":

A space where scientists can be creative with all five senses.

Haruna Innovation Center
1F Gallery area. Image © Kazumi Ogata
Haruna Innovation Center
1F Gallery area / Kitchen corner. Image © Kazumi Ogata

"To spread = Gallery Area": A space where visitors can learn about the company and its products while touring the entire building.

To achieve these visions, the following design concepts were developed:

Haruna Innovation Center
2F Office area. Image © Kazumi Ogata
Haruna Innovation Center
2F Office area. Image © Kazumi Ogata

In order to create an environment where people can work with refined sensibilities, bright spaces with warm materials such as wood were designed.

Natural soft light from Northside shines through the gaps between the roofs, giving a bright and green-filled atmosphere wherever in the building.

Haruna Innovation Center
1F Gallery area / AV room. Image © Kazumi Ogata
Haruna Innovation Center
1F Innovation area. Image © Kazumi Ogata

The Zig-Zag plan layout creates space, both stream and stillness areas in the Gallery area, and gives diversity to the workspace where public and private are adjacent in the office area.

It gives a feeling of an open atmosphere similar to a mountain lodge.

Haruna Innovation Center
2F Office area. Image © Kazumi Ogata
Haruna Innovation Center
2F Office area. Image © Kazumi Ogata

Considering fire resistance, earthquake resistance, and cost-effectiveness, a fireproof wooden structure is selected. So that the structure appears in the interior and makes it safe and warm.

Considering CO2 reduction and comfortability, high-insulation roofs and walls, floor-supply-air-conditioning, and natural light are adopted. It is making an eco-friendly facility.

Haruna Innovation Center
North garden and wooden cartain wall. Image © Kazumi Ogata


Haruna Innovation Center
View gallery area from office area. Image © Kazumi Ogata
Haruna Innovation Center
1F Kitchen Corner, Café Area. Image © Kazumi Ogata
Haruna Innovation Center
2F Office area. Image © Kazumi Ogata
Haruna Innovation Center
1F Gallery area / Cafe zone. Image © Kazumi Ogata
Haruna Innovation Center
2F deck terrace. Image © Kazumi Ogata
Haruna Innovation Center
1F Gallery area/Entrance hall. Image © Kazumi Ogata
Haruna Innovation Center
1F Gallery area/Main Stair. Image © Kazumi Ogata
Haruna Innovation Center
1F Gallery area / Exibition Wall. Image © Kazumi Ogata


Haruna Innovation Center
Westside view. Image © Kazumi Ogata
Haruna Innovation Center
Northside view trough the garden. Image © Kazumi Ogata
Haruna Innovation Center
Northside bird view. Image © Kazumi Ogata
Haruna Innovation Center
Northside bird view. Image © Kazumi Ogata
Haruna Innovation Center
North side night facade. Image © Kazumi Ogata
Haruna Innovation Center
Eastside night view. Image © Kazumi Ogata


Haruna Innovation Center
Site Plan
Haruna Innovation Center
1F Floor Plan
Haruna Innovation Center
2F Floor Plan


Haruna Innovation Center
Section
Haruna Innovation Center
Section Detail