Flowers Winery

Flowers Winery
© Douglas Friedman

Flowers Winery

Walker Warner

DESIGN TEAM
Walker Warner

ENGINEERING & CONSULTING > LIGHTING
Anna Kondolf Lighting Design

GENERAL CONSTRUCTING
Cello & Maudru Construction Company

INTERIOR DESIGN
Maca Huneeus Design

LANDSCAPE ARCHITECTURE
Alexis Woods Landscape Design

PHOTOGRAPHS
Douglas Friedman

AREA
15700 ft²

YEAR
2019

LOCATION
Healdsburg, United States

CATEGORY
Hospitality Architecture, Winery, Renovation

Text description provided by architect.

Flowers Vineyards & Winery was looking for a venue to showcase their sustainably produced wines within a setting that expressed their nature-based ethos.

Flowers Winery
© Douglas Friedman
Flowers Winery
© Douglas Friedman

After securing a 15.5-acre estate in Healdsburg with an existing but deteriorated winery, a complete renovation and expansion became the perfect union of context and intent, and a new guest experience was created as House of Flowers.

Remodeling the existing structures enabled most of the original structure to be ‘recycled,’ and gave focus to the design efforts, elevating what was already present.

The strategy was to find ways to reconnect visitors to the landscape while reimagining what was a series of simple industrial buildings.

Flowers Winery
© Douglas Friedman
Flowers Winery
© Douglas Friedman

Tucked discretely into the landscape, the transformation involved creating new pathways and expanding the gardens so that wines could be enjoyed both inside as well as outside.

The desire, note the Flowers owners, was to “create an environment where guests feel like they are entering our home, experiencing wines crafted without compromise and shared without pretension.”

Flowers Winery
© Douglas Friedman
Flowers Winery
© Douglas Friedman
Flowers Winery
© Douglas Friedman