Virgin Active

Virgin Active
© Archigraphy

VIRGIN ACTIVE

 BAM Architects

ARCHITECTS
BAM Architects

LOCATION
Century City, South Africa

PHOTOGRAPHS
Archigraphy

PROJECT YEAR
2008

CATEGORY
Healthcare Architecture

Virgin Active
© Archigraphy
Virgin Active
© Archigraphy

Text description provided by the architects.

Century city is growing rapidly and its residents are spoiled for choice when it comes to retail therapy, however the lack of a dedicated health club was clear. The process started in 2006 and after several proposals a final design was approved and a 4200m2 structure at a cost of R60m was to be built on Century Boulevard.

Virgin Active
© Archigraphy
Virgin Active
© Archigraphy

The brief called for a freestanding shell design with an objective to sell the Virgin Active brand by focusing on uniqueness and style.

Therefore, incorporating signage and creating exposure was essential for this brand new health club.

Virgin Active
© Archigraphy
Virgin Active
© Archigraphy
Virgin Active
© Archigraphy


Virgin Active
© Archigraphy
Virgin Active
© Archigraphy
Virgin Active
© Archigraphy
Virgin Active
© Archigraphy
Virgin Active
© Archigraphy


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south east elevation
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north west elevation
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south west elevation
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north east elevation


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basement floor plan
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ground floor plan
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first floor plan